Embracing the New Normal: Online Shopping and the Sweet World of Whoopie Pies

The pandemic has brought about monumental changes in the way we live, work, and, of course, shop. With non-essential shops temporarily shuttered during lockdowns, the adoption of online shopping has soared across all age groups. Companies swiftly pivoted to take their businesses online, offering buyers the convenience of accessing their products anytime, anywhere. In this blog post, we’ll explore the evolving landscape of online shopping and introduce you to a sweet delight that can now be sent straight to your doorstep – Whoopie Pies.

The Rise of Online Shopping

Online shopping has witnessed exponential growth, becoming a cornerstone of our consumer culture. As of 2021, a staggering 2.14 billion people worldwide were making online purchases, with 8.9% of them indulging in buying food products. This trend continues to surge because of its unparalleled convenience. A few clicks of a button can replace hours spent navigating crowded high streets, making it a perfect choice for those with bustling lifestyles.

Moreover, online shopping offers comprehensive product information that you may not always find in brick-and-mortar stores. This wealth of details ensures that you are making an informed decision about the quality and suitability of the product.

The Power of Social Media in Shopping

Social media has played a pivotal role in the online shopping revolution. Studies have shown that consumers influenced by social media are four times more likely to splurge on purchases. In fact, the sway of social media can be so compelling that 29% of consumers are inclined to make a purchase on the very same day they see a product on their feeds. Sharing and recommending products have become commonplace, driving more customers towards making purchases.

Customer reviews also hold significant sway, with a staggering 97% of participants indicating that reviews impact their buying decisions. In a world where information is key, 92% of consumers hesitate to make a purchase when there are no customer reviews. In 2021, nearly 70% of online shoppers typically read between one and six customer reviews before making their final purchase decision.

Introducing Whoopie Pies by Post

Heard of cakes by post? Well, how about Whoopie Pies by post? As the online shopping wave continues to surge, we’re excited to introduce our Whoopie Pies as a delightful treat that can now be sent directly to your doorstep. Many food companies have embraced this trend by offering items like brownie boxes and cakes for delivery, making it easier for you to share sweet moments with loved ones or indulge in a treat yourself.

So, what exactly is a Whoopie Pie? These delightful creations are often mistaken for macarons or doughnuts, but they are a unique and delectable treat. A Whoopie Pie is a small cake consisting of two soft, cakey rounds, sandwiched together with a choice of fillings, including buttercream, marshmallow, or custard. Traditionally, they are handheld snacks that are perfect for a light bite.

Cakes by Post from The Whoopie Bakery

These delightful treats, popularised in regions like Maine, New Hampshire, Massachusetts, and Pennsylvania in 1925, are now available to you, wherever you are. Whether you’re celebrating a special occasion or simply satisfying a craving, our Whoopie Pies are a delightful choice.

Join Us on This Sweet Journey

In the ever-evolving world of online shopping, we’re thrilled to be a part of your journey. Stay tuned to our blog for delicious insights, baking stories, and all things Whoopie Pie. It’s a world where sweetness meets convenience, and we can’t wait to share it with you. Welcome to The Whoopie Bakery, where we’re bringing the joy of Whoopie Pies right to your door, one delectable bite at a time.